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These Secrets Will Improve Your Mobile Ads' Click-through Rates

Jumptap teamed up with Dynamic Logic and Celtra analyzed thousands of mobile ads to determine what small details make a mobile campaigns work, and what makes them flop. Everything from the number of words an advertiser uses to how many colors are featured in the ad directly correlate with click-through rates. Read entire article here >

Aug 07, 2013 / Data, Mobile, Research