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Dec 11, 2015 | Big Data im Marketing: zunehmende Investitionen und weiterhin großes Wachstumspotenzial

Eine aktuelle Studie von Forbes Insights, Rocket Fuel und Spencer Stuart zeigt die neuesten Entwicklungen im Umgang mit Big Data Redwood City/Kalifornien, 11.12.2014  Rocket Fuel, ein führender Technologieanbieter für digitale Werbelösungen, hat zusammen mit Forbes Insights und Spencer Stuart eine…

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Nov 19, 2015 | Rocket Fuel Sets Industry Standard With People-Based Marketing as Default Setting Across Programmatic Marketing Platform, Starting With Self-Service DSP

New Standard Unleashes the Power of Moment Scoring™ with Unified Profiles, Driving 31 Percent, On Average, Higher Campaign Performance REDWOOD CITY, Calif., Nov. 19, 2015 – Rocket Fuel (NASDAQ: FUEL), a leading Programmatic Marketing Platform provider, today announced it is…

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Nov 13, 2015 | Long-Term Planners Spend More than 3x as Much as Last-Minute Shoppers, According to Rocket Fuel’s Holiday Shopping Report

90 Percent of Holiday Shoppers Make Decisions about Black Friday and Cyber Monday Shopping Plans in Advance REDWOOD CITY, Calif., Nov. 13, 2015 – Rocket Fuel (NASDAQ: FUEL), a leading Programmatic Marketing Platform provider, today announced the release of its…

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Nov 04, 2015 | Rocket Fuel Names Former Salesforce.com and Microsoft Executive Randy Wootton as Chief Executive Officer

Board Taps Wootton, Rocket Fuel’s Chief Revenue Officer Since March, Based on Track Record Scaling Global Operations, SaaS and Marketing Tech Expertise, and Success Driving Change REDWOOD CITY, Calif., Nov. 4, 2015 – Rocket Fuel (NASDAQ: FUEL), a leading Programmatic…

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Nov 03, 2015 | Rocket Fuel Expands Sales Leadership with Top Talent in Agency Relations and Business Development

Company Adds Vice Presidents to Holding Company Relations and Global Alliances and Channels Teams REDWOOD CITY, Calif., Nov. 3, 2015 -- Rocket Fuel (NASDAQ: FUEL), a leading Programmatic Marketing Platform provider, today announced two top industry executives have joined its…

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Oct 30, 2015 | Media Alert: Rocket Fuel Strengthens Politics and Advocacy Group with Staff Additions; Releases “Preparing for 2016 Part III: Immigration” Study

Study shows how political advertisers can now use non-intuitive data to target voters REDWOOD CITY, Calif., Oct. 30, 2015 – Rocket Fuel (NASDAQ: FUEL), a leading Programmatic Marketing Platform provider, today announced it has added A.J. Carrillo and Jesse Contario…

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Oct 29, 2015 | Technology Business Research Releases New Report on Data Management Platforms; Highlights Rocket Fuel’s DMP Leadership

Report on DMP Industry Evolution Offers Insights to Marketers on Data-driven Advertising Powered by “Marketing in the Moment” OCTOBER 29, 2015 -- REDWOOD CITY, Calif. -- Rocket Fuel (NASDAQ:FUEL), a leading Programmatic Marketing Platform provider, today announced that Technology Business…

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Oct 26, 2015 | Rocket Fuel Partners with DISH Media Sales to Bring Programmatic TV to Marketers

Marketers Can Now Target DISH’s Eight Million Addressable Households with Rocket Fuel’s Moment Scoring to Optimize the Performance of Linear TV Advertising REDWOOD CITY, Calif., October 26, 2015 – Rocket Fuel (NASDAQ: FUEL), a leading Programmatic Marketing Platform provider, today…

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Oct 23, 2015 | Rocket Fuel Brings Programmatic Marketing Platform to IBM Universal Behavior Exchange

Rocket Fuel's Moment Scoring™ Technology Helps Ensure Campaigns are Delivered at the Right Moment on the Right Device REDWOOD CITY, Calif.--(BUSINESS WIRE)-- Rocket Fuel (NASDAQ:FUEL), a leading Programmatic Marketing Platform provider, today announced that it is bringing its Rocket Fuel…

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