Internet Week New York (IWNY) is a week-long festival celebrating Internet business and culture. This year’s event will attract more than 45,000 Internet professionals, working across all sectors, attending 250+ events produced by IWNY and 150+ citywide event partners. The festival takes place from May 20-27, 2013. Rocket... read more»
Moms aren’t just an important part of our lives, they’re also a frequently requested research topic. With Mother’s Day recently behind us, we wanted to share nine of our favorite mom-centric research studies from 2012 and 2013, so far. view the infographic here >
Massachusetts Institute of Technology (MIT) professor Erik Brynjolfsson, is interviewed on the new relationship between man and machine and the challenges that emerge when innovation is decoupled from growth in jobs and incomes. watch the video... read more»
On January 22nd, George John spoke during Rocket Fuel's inaugural UK breakfast meeting in London. The hot topic? Big data, what it means for brands, and how it will affect the behavior of consumers from now on. Will analyzing petabytes of data in... read more»
I was invited to watch a Festival of Media Global 2013 panel called "Algorithm Versus Man." George John, CEO and founder of Rocket Fuel spoke on what today's technology is truly capable of, including the ability to learn. John said that computers... read more»
Through our direct partnership with Facebook, Rocket Fuel customers can now retarget their customers in Facebook’s most premium location – the Facebook news feed. Facebook, which estimates say now draws 20% of web traffic, appeals to most... read more»
The digital agency community honored some of its favorite service providers during the 10th Annual ASPY Awards ceremony Tuesday, May 7, at the iMedia Agency Summit in Austin. Eric Porres, Rocket Fuel's CMO, was given the “Oldtimer of the Year”... read more»
Dominic Trigg, VP and managing director for Rocket Fuel Europe, comments on how real-time bidding (RTB) can work for video. As Trigg explains, traditionally RTB has mostly been used in display. But as marketplaces work toward more advanced models such as private exchanges, other channels are heading in this direction too.... read more»
Adam Savage geeks out about archaic technology in this segment on bits and bytes. We'll admit, the video caused us to geek out a bit (pun intended) ourselves. Adam shows off a collection of early computer hardware, including an original IBM bit... read more»
In recent years, the display-advertising market has changed considerably. Today a number of different types of organisations—of various heritages, shapes, and sizes—are well positioned to present marketers with a compelling offer. Dominic Trigg... read more»
Sales (888) 717.8873
