(By Mark Torrance, Chief Technology Officer, Rocket Fuel Inc.) You may have heard about last April’s “flash crash” on Wall Street. The Dow plunged over 150 points moments after news feed from the Associated Press reporting that the White House had been attacked. This was a false report: the AP’s Twitter account had been... read more»
May 22, 2013 /
big data, data management, digital marketing, insights
Eesha Khare, an 18-year-old student at Lynbrook High School in California, made a technological discovery that has the potential to change the future of how you use your cell phone.
According to CBS San Francisco, the student triumphed over... read more»
May 21, 2013 /
digiday
On May 17 in Phoenix, Ariz., 19-year-old Ionut Budisteanu won first place at the International Science and Engineering Fair -- including a $75,000 scholarship -- for building a different kind of car than most teenagers are used to... read more»
May 21, 2013
Internet Week New York (IWNY) is a week-long festival celebrating Internet business and culture. This year’s event will attract more than 45,000 Internet professionals, working across all sectors, attending 250+ events produced by IWNY and 150+ citywide event partners. The festival takes place from May 20-27, 2013. Rocket... read more»
May 15, 2013 /
event
Moms aren’t just an important part of our lives, they’re also a frequently requested research topic. With Mother’s Day recently behind us, we wanted to share nine of our favorite mom-centric research studies from 2012 and 2013, so far. view the infographic here >
May 14, 2013 /
brand metrics, infographic, insights, news
Massachusetts Institute of Technology (MIT) professor Erik Brynjolfsson, is interviewed on the new relationship between man and machine and the challenges that emerge when innovation is decoupled from growth in jobs and incomes. watch the video... read more»
May 13, 2013 /
brand metrics
On January 22nd, George John spoke during Rocket Fuel's inaugural UK breakfast meeting in London. The hot topic? Big data, what it means for brands, and how it will affect the behavior of consumers from now on. Will analyzing petabytes of data in... read more»
May 10, 2013 /
big data, video
I was invited to watch a Festival of Media Global 2013 panel called "Algorithm Versus Man." George John, CEO and founder of Rocket Fuel spoke on what today's technology is truly capable of, including the ability to learn. John said that computers... read more»
May 10, 2013
Through our direct partnership with Facebook, Rocket Fuel customers can now retarget their customers in Facebook’s most premium location – the Facebook news feed.
Facebook, which estimates say now draws 20% of web traffic, appeals to most... read more»
May 9, 2013 /
digital marketing, facebook, real-time bidding
Adam Savage geeks out about archaic technology in this segment on bits and bytes. We'll admit, the video caused us to geek out a bit (pun intended) ourselves. Adam shows off a collection of early computer hardware, including an original IBM bit... read more»
May 6, 2013 /
alwayson