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Coming in 2014: More Video, More Data, More Wearable Media

Coming in 2014: More Video, More Data, More Wearable Media

In his article forecasting the tech and media trends of 2014, Mediashift's Dorian Benkoil predicts more video, more data, and the rise of things (real-world objects) as media. As programmatic buying continues to pick up steam, Rocket Fuel—a company wielding disruptive technology and harnessing Big Data insights—will once again be an industry leader in 2014. Benkoil cites media and tech maven Porter Bibb, who sees Rocket Fuel as a force that is "rapidly changing the accountability and efficiency of media buying." Read entire article here>