Cramer: Rocket Fuel the “Kingpin” of Artificial Intelligence
Prior to Rocket Fuel's follow-on offering, George joined Mad Money’s Jim Cramer to address concerns over recent ad-tech market volatility, Rocket Fuel's relationship with Google, and the outlook for programmatic buying in advertising.
George explained that the secondary offering was a necessary step in stabilizing the stock and making shares accessible to more investors. He cited strong relationships with exchanges like Google and Facebook and loyal clients that continue to increase spend as factors that will reward the long-term investors who believe in Rocket Fuel's vision.
With 32% of Rocket Fuel revenue now being driven by up and coming channels like mobile, social, and video, George said Rocket Fuel is equipped to continue driving great results, and as Cramer put it, remain the "kingpin" of artificial intelligence in ad-tech.