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Thought Leadership at Rocket Fuel

Media Alert: Rocket Fuel Taps Scott Shulman as Vice President of Agency Relations Group

VP of Agency Relations to Lead Team in Building and Maintaining Relationships with Agency Holding Companies REDWOOD CITY, Calif., Oct. 17, 2014 –Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced Scott…read more»

Oct 17, 2014

Media Alert: Frank Minishak Joins Rocket Fuel as Vice President of Agency Relations Group

Industry Veteran Brings Deep-Rooted Relationships to the Table After 18 Years in Digital Media REDWOOD CITY, Calif., Oct. 17, 2014 –Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced Frank Minishak as…read more»

Oct 17, 2014

Rocket Fuel Builds Agency Relations Team to Partner with Agency Holding Companies

Newly Formed Team to Forge Deeper Relationships with Agency Holding Companies Based on Shared Goal of Driving Programmatic Media Into the Future REDWOOD CITY, Calif., Oct. 17, 2014 –Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global…read more»

Oct 17, 2014

Media Alert: Rocket Fuel President, Richard Frankel to Speak at JD Power Automotive Marketing Roundtable

Frankel to Share Best Practices on the Application of Big Data to Make Smarter Automotive Advertising Decisions   REDWOOD CITY, Calif., Oct. 14, 2014 –Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today…read more»

Oct 14, 2014 / Autos

Rocket Fuel CEO, George John to Speak at Bloomberg’s Next Big Thing Summit in New York

Will Share Best Practices and Lessons Learned in “Madison Avenue’s New Age Mad Men” Discussion   REDWOOD CITY, Calif., Oct. 14, 2014 –Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced that…read more»

Oct 14, 2014

Rocket Fuel Launches Mission Control Insights, Providing Campaign Transparency to Customers

New feature shows marketers how Rocket Fuel’s AI boosts campaign performance REDWOOD CITY, Calif., September 16, 2014 –Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced that this fall it will release…read more»

Rocket Fuel Releases Programmatic Platform Request for Proposal (RFP) Template

Document serves as a strategic blueprint for marketers and agencies considering taking programmatic responsibilities in-house REDWOOD CITY, Calif., September 25, 2014 –Rocket Fuel Inc. (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced the…read more»

Sep 26, 2014

Rocket Fuel Announces Completion of [x+1] Acquisition

The Combination Provides New Ways to Enhance Every Customer’s Journey, While Addressing the Evolving Needs of Brands and Their Agencies REDWOOD CITY, Calif. [September 5, 2014] – Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising solutions for digital marketers, today announced…read more»

Sep 05, 2014

Rocket Fuel Opens Australian Office to Serve Marketers Down Under

Digital marketing company expands in APAC with Sydney office, increasing international footprint to 10 countries REDWOOD CITY, CA [September 2, 2014] – Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising solutions for digital marketers, today announced its expansion in the Asia-Pacific…read more»

Sep 02, 2014

Rocket Fuel Study: Digital Display Advertising Nine Times More Effective Than TV for Auto Insurance Brands

Cross-channel ad spend more effective than TV alone REDWOOD CITY, Calif., August 20, 2014 – Insurance companies face a bumpy road ahead when it comes to retaining customers and staying top-of-mind for consumers. According to a study released today byRocket Fuel (NASDAQ: FUEL), a leading…read more»

Aug 20, 2014