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Creative Optimization Guide For Programmatic Advertising
Creative Optimization Guide For Programmatic Advertising

Press Release

Media Alert: Rocket Fuel Named to Gramercy Institute’s 2015 Most Valuable Partners in Financial Marketing

REDWOOD CITY, Calif., Mar. 25, 2015 – Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced that it has been named as one of Gramercy Institute’s 20 Most Valuable Partners in Financial…Read More»

Mar 25, 2015

Rocket Fuel Announces CEO Succession Plan

Company Initiates CEO Search; George John to Remain as Chairman; Monte Zweben Named Interim CEO Rocket Fuel Reiterates First Quarter 2015 Guidance REDWOOD CITY, California – March 24, 2015 – Rocket Fuel Inc. (NASDAQ: FUEL), a leading programmatic media-buying platform provider that uses artificial intelligence (AI) at…Read More»

Mar 24, 2015

Rocket Fuel’s General Counsel and Chief Privacy Officer JoAnn Covington Wins Silicon Valley Business Journal’s 2015 Corporate Counsel Award

REDWOOD CITY, Calif., Mar. 17, 2015 – Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced that JoAnn Covington, Vice President, General Counsel and Chief Privacy Officer has been recognized as the…Read More»

Mar 17, 2015

Media Alert: Rocket Fuel Extends Political Presence and Attends Key Events in U.S. and Latin America

REDWOOD CITY, Calif., Mar. 17, 2015 – Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced that Rocket Fuel will attend two upcoming major political conferences as the company extends support for…Read More»

Mar 17, 2015

New Rocket Fuel Study Brings Science to Creative Design, Quantifies Design Impact on Ad Campaign Performance

Comprehensive Study Shows Strategic Design Decisions Can Increase Conversions, by More Than 600% in Some Verticals REDWOOD CITY, Calif., Mar. 10, 2015 –Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced the…Read More»

Mar 12, 2015 / Creative

Rocket Fuel Appoints Former Salesforce Executive Randy Wootton As Chief Revenue Officer

Proven Sales Executive Brings 25+ Years of Experience in Expanding Market Opportunities, Building High-Performing Enterprise and Inside Sales Teams, and Scaling Global Operations for Salesforce and Microsoft REDWOOD CITY, California – March 10, 2015 – Rocket Fuel Inc. (NASDAQ: FUEL), a leading provider of artificial…Read More»

Mar 10, 2015

Rocket Fuel to Host Annual SXSW Event on March 16 Featuring Live Performances by The New Pornographers, Misterwives, and Real Estate

REDWOOD CITY, Calif., Mar. 6, 2015 –Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced details of its annual invite-only networking event at South by Southwest (SXSW) on Monday, March 16 in…Read More»

Mar 06, 2015

Media Alert: Rocket Fuel Continues Commitment to Education of Next-Generation Marketers with Upcoming Events and Thought Leadership

REDWOOD CITY, Calif., Mar. 20, 2015 – Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced that the company is participating in several upcoming conferences focused on educating the industry on programmatic…Read More»

Mar 06, 2015

Rocket Fuel Launches Partner Program with More Than 100 Partners

Partner Program’s Gold and Silver Certification Program Includes comScore, Experian, Nielsen Catalina Solutions, and Datalogix REDWOOD CITY, Calif., March 5, 2015 –Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced a new…Read More»

Mar 05, 2015

Media Alert: Rocket Fuel Offers Marketers a Look “Under the Hood” of Programmatic Advertising

New Whitepaper Arms Marketers with a Better Understanding of How Programmatic Campaigns Drive Sales REDWOOD CITY, Calif., Feb. 26, 2015 –Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced the publication of…Read More»