REDWOOD CITY, Calif., June 16, 2014 – Rocket Fuel Inc. (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising solutions for digital marketers, today announced the company’s president and co-founder, Richard Frankel, will speak at Cannes Lions 2014 in France.
Frankel’s presentation, “Big Data in Advertising: Big Promise or Big Headache?,” takes place during Cannes’ Tech Talk showcase, which highlights speakers who are at the forefront of technology and innovation, and provides attendees with the opportunity to meet the people directly behind the technology that shapes the future of digital marketing.
“Big Data in Advertising: Big Promise of Big Headache?”
Wednesday, June 18, 2014
10:00 AM & 2:00 PM local time
Since 1954, Cannes Lions takes place every June in Cannes, France. The Festival unites marketers, technologists, and creative advertising professionals from around the world. More than 12,500 delegates from 95 countries attend exhibitions, screenings, as well as 57 high-profile seminars, 20 workshops and master classes presented by renowned worldwide industry leaders.
About Rocket Fuel:
Rocket Fuel delivers a leading programmatic media-buying platform at Big Data scale that harnesses the power of artificial intelligence (AI) to improve marketing ROI in digital media across web, mobile, video, and social channels. Rocket Fuel powers digital advertising and marketing programs globally for customers in North America, Europe, and Japan. Customers trust Rocket Fuel's Advertising That Learns® platform to achieve brand and direct-response objectives in diverse industries from luxury cars to groceries to retail. Rocket Fuel currently operates in more than 20 offices worldwide and trades on the NASDAQ Global Select Market under the ticker symbol "FUEL." For more information, please visit http://www.rocketfuel.com or call 1-888-717-8873.