Audience Accelerator helps publishers improve their ad offerings.

Audience Accelerator is an unparalleled full-service audience-extension platform. We help sites and networks leverage their data to effortlessly scale their audiences with outstanding results.

Powered by our proven artificial intelligence technology, we enable our partners to model their unique audiences and extend reach for up to 99% of the online universe in the United States.  Our full-service team handles set up, training, and execution, including access to industry experts; RFP responses; and detailed, actionable campaign analysis—saving you technology, staff, and infrastructure investment.

How do we know Audience Accelerator works? Our proven artificial intelligence technology has led to a client renewal rate of better than 90 percent.  Why limit your sales offering?  Call our team and find out how to provide your advertisers with bigger and better campaigns based on your unique audiences.

Publisher

MapMyFitness

Advertiser

Quaker Oats

Objective

Help MapMyFitness drive new registrants to their fitness challenges to increase sponsor satisfaction and increase new site audiences

Results

• MapMyFitness’s first program, The Quaker Oats Challenge, to use Audience Accelerator inventory saw a 35% jump in registrations. This challenge had one of the highest user participation rates in history, with over 5,000 participants.
• MapMyFitness was able to retain its on-site inventory for high margin directly sold campaigns—an increase in revenue of over 60%.
• The traffic driven to the challenge from Audience Accelerator inventory helped grow MapMyFitness’s overall unique visitors—now over 8MM.

Audience

People with healthy active lifestyles

Products Used

• Cloning of MapMyFitness audiences
• Real-time optimization to potential registrants
• Real-time brand-safety shield (Read more >)

About Audience Accelerator

Audience Accelerator is an unparalleled full-service audience-extension platform. We help sites and networks leverage their data to effortlessly scale their audiences with outstanding results.

Powered by our proven artificial intelligence technology, we enable our partners to model their unique audiences and extend reach for up to 99% of the online universe in the United States. Our full-service team handles set up, training, and execution, including access to industry experts; RFP responses; and detailed, actionable campaign analysis—saving you technology, staff, and infrastructure investment.

How do we know Audience Accelerator works? Our proven artificial intelligence technology has led to a client renewal rate of better than 90 percent.  Why limit your sales offerings? Call our team and find out how to provide your advertisers with bigger and better campaigns based on your unique audiences.

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