Press Releases

For media inquiries please contact pr@rocketfuel.com.

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Jan 10, 2017 | Rocket Fuel Continues Shift to Platform Business with Restructuring Initiative

REDWOOD CITY, Calif., Jan. 09, 2017 (GLOBE NEWSWIRE) -- Rocket Fuel (NASDAQ:FUEL), a leading predictive marketing platform provider, today announces organizational changes that are expected to accelerate its ongoing transformation into a leading SaaS-based platform solutions company. “In the third…

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Nov 07, 2016 | Media Alert: Olapic and Rocket Fuel to Host Webinar on Creating Better Marketing Experiences for Travel Brands

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Join Olapic, a leading visual earned content company, and Rocket Fuel (NASDAQ: FUEL), a predictive marketing platform, next week for a live webinar where they will share five strategic imperatives for brands looking to create more authentic,…

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Oct 25, 2016 | Rocket Fuel Names Experienced SaaS Executive Stephen Snyder as CFO

REDWOOD CITY, Calif. - Oct. 25, 2016 - Rocket Fuel, Inc. (NASDAQ:FUEL), a leading Programmatic Marketing Platform provider, today announced that Stephen Snyder will join the company as its Chief Financial Officer on Nov. 10, 2016. Stephen brings more than…

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Oct 25, 2016 | Rocket Fuel Reports Financial Results for Third Quarter 2016 and Announces Management Changes

GAAP Operating Cash Flow of $8.3 Million and Non-GAAP Free Cash Flow of $3.8 Million in the Third Quarter of 2016   REDWOOD CITY, Calif., October 25, 2016 - Rocket Fuel Inc. (NASDAQ: FUEL), a leading programmatic marketing platform provider, today…

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Oct 04, 2016 | Rocket Fuel Launches the Rocket Fuel Institute to Deliver Data-Driven, Results-Focused Marketing Insights

First Institute Report Finds That Reaching Household Influencers Can Have Direct Impact On Driving Online Conversions REDWOOD CITY, Calif.--(BUSINESS WIRE)--Rocket Fuel Inc. (NASDAQ:FUEL), a leading Programmatic Marketing Platform provider, today announced the launch of the Rocket Fuel Institute, a research…

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Sep 08, 2016 | Rocket Fuel Announces First-to-Market Partnership with IAS, Bringing Increased Transparency and Inventory Quality to Video Ad Placements

Rocket Fuel’s Moment Scoring technology combined with IAS’ Enhanced Video Quality Metrics measures quality pre-roll video ad placement, driving brand awareness and campaign ROI REDWOOD CITY, Calif., September 8, 2016 –  Rocket Fuel (NASDAQ: FUEL), a leading Programmatic Marketing Platform…

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Sep 06, 2016 | Rocket Fuel Names Internet Technology Veteran Rick Pittenger SVP of Engineering

Pittenger to Manage Rocket Fuel’s Global Engineering Team and Expand the Company’s Brand and Video Offerings REDWOOD CITY, Calif. -- Sept. 6, 2016 -- Rocket Fuel (NASDAQ: FUEL), a leading programmatic marketing platform provider, today announced seasoned Internet veteran Rick…

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Aug 02, 2016 | Rocket Fuel Reports Financial Results for Second Quarter 2016

GAAP Operating Cash Flow of $5.2 Million and Non-GAAP Free Cash Flow of $0.9 Million in the Second Quarter of 2016 GAAP Net Loss Improved $7.7 Million and Non-GAAP Adjusted EBITDA Increased from $1.4 Million to $4.2 Million Year-on-Year  …

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Aug 02, 2016 | Rocket Fuel Registration Statement Including At-the-Market Equity Offering

Redwood City, Calif., August 2, 2016 — Rocket Fuel Inc. (NASDAQ: FUEL), a leading programmatic marketing platform provider, today confirmed its filing of a shelf registration statement on Form S-3 with the U.S. Securities and Exchange Commission (“SEC”) on May 10,…

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Jul 28, 2016 | Rocket Fuel Enhances Dynamic Creative Solution for Retail and Travel Customers, Moment Scoring Now Powers More Dynamic and Personalized Programmatic Marketing

Under Armour and agency partner Booyah Advertising among beta testers of enhanced dynamic creative solution; early customers experience 46 percent average improvement in cost per action across campaigns REDWOOD CITY, Calif., July 28, 2016 – Rocket Fuel (NASDAQ: FUEL), a…

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