“MarCom Group partnered with Rocket Fuel to ignite a successful awareness campaign for the National Association of Uniformed Services. Rocket Fuel helped give us a huge bump to the number of visitors to NAUS.org in the first month. It also identified key audiences within the hard-to-capture military sector.”
Tiffany A.J. Scott
Media Planner/Buyer MarCom Group
Attracting and educating new members
Rocket Fuel for Direct Response, Channel: Social
As The Service Member’s Voice in Government since 1968, the National Association for Uniformed Services (NAUS) fights to protect the earned benefits of uniformed service members, retirees, veterans, and their families and survivors. Welcoming all branches of service, NAUS cares about what matters most to its members, and makes sure their voices are heard in government. NAUS also offers its members scholarships, a career site, and special discounts on insurance, education, merchandise, and financial services.
When advertisers work with Rocket Fuel, their advertising learns and improves. What did we learn about the ideal audience for the National Association for Uniformed Services (NAUS)? They tend to be: